Old Spice: Muscle Surprise | Interactive Film | Case Video
Awards: FWA, Lovie Award
“A fully interactive, website extravaganza featuring Crews crashing into a bathroom on an Old Spice rocket and promoting the brand’s powerful smelling body spray and body wash. In over 40 minutes of video people could explore every inch of Terry’s p-p-p-powerful chest and meet all the mini-Terries going through their mini-adventures.”
Client: Old Spice
Agency: W+K Portland
Production: MediaMonks
Creatives Directors: Craig Allen, Jason Bagley
DOP: David G. Wilson
Animation & VFX: MediaMonks Post
Sound/Music: MediaMonks
Executive Producers: Joris Pol, Nell Jordan